Alligator CRM — AI-native CRM for promo distributors
Alligator CRM Alligator CRM
FOR PROMO DISTRIBUTORS

A CRM built around how promo actually works.

One place for customer history, order context, and follow-up — with AI watching what needs attention next.

We're building it right now with a small group of distributor owners.

Most of it isn't on the internet. And that's on purpose.

Request a private demo

At the SAAC Show, August 12–13?

See it in person: Booth T617, by the Tech Pavilion

Your client history lives in five places.

Inbox, spreadsheets, the order system, sticky notes, and your head. Client asks about last October's run and suddenly you're Indiana Jones — whip out, torch lit, spelunking through 'RE: RE: FWD: artwork FINAL v4.'

No, not v3. That's the wrong file. 

Generic CRMs think you sell "deals."

One order: quote, revised quote, virtual, 'can the logo be bigger,' proof, client on vacation, new proof, sample, 'one more tweak,' in-hands date, two near-heart-attacks, and payment finally arrives.

The CRM logged it all as 'Deal — Stage 3.'

Follow-up leaks money.

A reorder window closes. A sample goes unchased. A quote goes cold.
The only working follow-up system is you, at 11pm, suddenly sitting up in bed.

If you didn't nod at least once, congratulations — sell us your system.

The short version

An AI-native CRM designed from scratch for promo distributors.

We're deliberately keeping the screenshots, workflows, and roadmap off the internet while we build.

If you run a distributorship and want to see it, ask.
We will show it in person.

We're selecting five founding design partners.

The deal is simple: you shape what gets built and lock in founding pricing; we get the truth about whether it works.

What you get

  • Early access as we build — your workflow directly shapes the product
  • A direct line to the founders, not a ticket queue
  • 75% off your first 12 months after launch

What we ask

  • You own or run a promo distributorship
  • ~30 minutes of honest feedback every other week, for the length of the program
  • Tell us what's wrong with it. Especially that.

Built by promo operators.

We're Alice and Kai — husband and wife, owners of two promo distributorships between us. Alice runs Merch Pier, which serves college sororities. Kai runs Alligator Merch distributing auto care products. Every pain on this page is one we've paid for twice, unfortunately. Alligator CRM started as the tool neither of us could buy. Now we're building it, and we want a handful of fellow owners keeping it honest.

Want to see what we're building?

Email kai@alligatorcrm.com with what system you are on today.

It lands in Kai's actual inbox, and he answers everything.

No newsletter, no drip sequence, no AI bots.
Ironic, we know. The AI runs the product; Kai runs the inbox.

At SAAC? Booth T617, by the Tech Pavilion — August 12 & 13.